The Set Show

11/01/2026

Meet KWAVVY — The Last Surfer. 🏄🏾‍♂️🎙️

Next up on The Intro, The Last Surfer🏄🏾‍♂️ gives us a closer listen to his artistry—the sound he’s developing, the records that define it, and what’s coming next.

Swipe through, hear it from him, and get familiar. 🌊

Follow The Last Surfer🏄🏾‍♂️ & Welcome To The Ave🚸.

Who should we introduce next? Drop a name in the comments. 👇🏾

10/27/2026

YOU CALL IT A MUSIC BUSINESS—BUT YOU DON’T KNOW WHAT YOUR LAST RELEASE COST.

You know your stream count. You know how much hit your account. But if somebody asked what you spent on that release—and how much you still need to earn back—could you answer?

Nobody’s saying every song has to turn a profit. But if you’re calling this a business, keeping track of the money is part of the job.

The beat, recording, mixing, mastering, artwork, and promotion all count. Paid for a feature or a video? Count that too. An expense doesn’t stop counting because you paid for it three months before the song dropped.

Here’s the hypothetical example in this Breakdown: you spend $600 releasing a song and receive $250 as your share after fees and collaborator payments. Assuming no other income or expenses, you still have $350 to recover.

You made some money BACK. You haven’t made a profit yet.

Revenue is what the release earns before expenses. Profit is what remains after those expenses. A payout alone doesn’t tell you whether the release paid for itself.

And keep pending earnings separate from money you’ve actually received. When those earnings arrive, update their status—don’t count them twice.

Now, can a release be worthwhile without making a profit? Absolutely. It might bring repeat listeners, new supporters, or meaningful opportunities.

But “I’m investing in myself” shouldn’t end the conversation. What did that investment actually produce? Did listeners return for another song? Did an opportunity lead anywhere? Or are you spending again without reviewing what happened last time?

Start with one note or spreadsheet per release. Track your expenses, your share of income, and pending payments. Save receipts. If you split costs or earnings with collaborators, make everyone’s share clear.

You don’t need a major-label budget to take your music seriously. You need to understand the budget you’re already spending.

Save this and do the math on your last release.

When you say a release was “worth the investment,” what are you measuring—and did you set that goal BEFORE you spent the money?

10/22/2026

Six songs in rotation. Who’s making it onto yours? 🔊

1. D.U.M — “Talkin Crazy”
2. DBlair feat. E Finito — “Call My Name”
3. KWAVVY — “Full Court”
4. Ethan Damis — “Apple Bottom Baby”
5. Known As Yellow feat. Jay Activist — “Ghetto Angels”
6. BigRob1k — “BaBa”

Swipe through, hear the lineup, and tell us which song you’re running back. 👇🏾

On Deck is The Set’s playlist for discovering artists and finding your next repeat. Behind it, we’re building The Radar—a growing database connecting us with artists across the Treasure Coast and South Florida.

Want to get on our radar for a future On Deck feature? DM The Set your artist name, city, and music link. Put us on to somebody we need to hear.

Follow The Set for the next rotation.

10/13/2026

You call yourself a good live performer, but if you put the mic down, would we even notice? 👀 Sending the DJ your regular song, letting the recorded vocals carry every verse, and jumping in on a few words deserves an honest conversation. Backing vocals have a purpose—harmonies, doubles, and ad-libs can strengthen a show. But your live voice should bring something we can actually hear. Ask your engineer for a performance version that leaves room for your lead, rehearse it while moving, and record yourself to hear what needs work. Stage energy matters. So does delivery. If the recording handles most of the vocals, does a hype performance still give you your money’s worth—or should artists be held to a higher standard?

10/13/2026

⏪ THE SET REWIND 🎤🔥 Fort Pierce’s own KWAVVY live on The Set stage! Bringing his melodic sound and energy to the crowd. We’re taking it back to another moment from The Set archives! 🎶 Who remembers this performance? 👀

10/12/2026

🚨 SUMMER WALKER VS. INTERSCOPE: $50 MILLION ON THE LINE. Summer Walker is looking to walk away from the record deal she signed in 2017, but Interscope Records isn’t letting her go without a fight. The label has filed a lawsuit seeking over $50 million in damages, claiming the R&B singer still owes two studio albums and an EP under her agreement. Walker is invoking California’s “seven-year rule,” which generally allows artists to exit personal-service contracts after seven years. However, the law still allows record labels to pursue damages for undelivered projects. Her legal team plans to fight the lawsuit and potentially countersue. With reports that her original deal included a $110,000 advance and a 16% royalty rate on her first two albums, this case raises a bigger question about artist freedom and record-label control. Is Interscope protecting its investment, or should artists have the right to move on after seven years without facing millions in damages? 👀

Source: Music Business Worldwide / Billboard / Rolling Stone

10/10/2026

10/09/2026

Meet OTO DUM. 🎤 We’re kicking off The Intro—a new series from The Set introducing you to artists and their craft. For our first edition, get familiar with Dum Yakwtfgo as he talks about his sound, his live show, where to start with his music, and what’s next. Swipe through, turn the sound on, and tap in with OTO. Search D.U.M on all streaming platforms. Who should we introduce next? 👇🏾

10/05/2026

What is an EPK, and why should an artist have one? 🎤

An Electronic Press Kit is a digital introduction to you and your music. It gives promoters, bookers, media, and potential collaborators the information they need in one easy-to-open link.

Include a short bio, a few songs that represent your sound, a clear live-performance clip, downloadable artist photos, and your booking contact. Relevant shows or press coverage can help, too. Keep everything current and make sure the links work.

At The Set, we also see social media as a modern extension of your EPK. Someone visiting your page should be able to hear your music, see what you bring, and understand who you are.

The “mysterious” approach doesn’t work for everybody—especially an upcoming artist still building recognition. An empty page with “artist” in the bio gives people very little to connect with.

Let your social media introduce you, and let your EPK make the next step easy.

Save this and check what’s missing from yours.

10/02/2026

Florida on the feature. 🌴 Hurricane Wisdom joins Tee Grizzley on “Hard Times,” now included on They Forgot.

The collaboration originally dropped in March and gets another spotlight on the album. How’s Hurricane’s verse sounding to you? 🔥 or just solid?



$12.2 BILLION—and that’s music publishing alone.

Global publishing revenue grew 9.6% in 2025, according to MIDiA Research’s September 28 report. It’s another reason for songwriters to understand the business behind their credits.

Artists, what part of publishing do you wish somebody explained sooner? Drop it below—we can tackle it on The Breakdown. 👇