01/11/2026
Veganism’s modern movement had very humble beginnings.
In November 1944, six non-dairy vegetarians met in England and founded 'The Vegan Society'. They settled on this new word for the way they wanted to live.
Eight decades on, that idea has reached people, kitchens and communities around the world.
Here in Australia, one in 20 now follow a vegan diet, mostly 'for the animals'. And with each new generation, that number is growing.
With many prominent athletes demonstrating that a plant-based diet provides all the nutrition we need to perform at the highest levels.
And there are many who are in the public, showing that the vegan way has entered the mainstream.
The food keeps moving too. At the moment, creators like and among dozens from around the world - inspire our team with how much there is to discover with plants.
This World Vegan Day, we’re celebrating the early pioneers, the people who kept it going, and the younger generations who will take it further.
We’re marking it with a Japanese Feast at Archie, and feeling pretty happy to be a little part of the story. 💛