Wisconsin Food & Hospitality Expo

03/27/2026

Is it just us, or is it getting SWEETER every year? 🍰✨

A New Record: 85 talented contestants faced off in our Bakery Competitions—our biggest year EVER! 📈

Packed House: Our live pastry demos were jam-packed with bakers looking to level up their craft.

The Big Moment: A huge shoutout to the crowd who lined up an hour early just to snag a seat for the Awards Ceremony! The support you show for your fellow bakers is unmatched. 👏

Wisconsin has one of the strongest bakery communities in the country, and we are so proud to represent you. Check out some of our favorite moments from the floor! 👇

03/26/2026

The numbers are in, and the 2026 Wisconsin Food & Hospitality Expo was truly one for the books! 📈✨

To our incredible vendors and exhibitors: Thank you for bringing your best. With a 40% increase in exhibits since our 2024 relaunch, you’ve proven that this is the premier destination for Wisconsin’s hospitality industry to connect, innovate, and grow.

To our attendees: It was a privilege to see over 1,000 operators, chefs, and owners in one room. Your energy was unmatched, and we are thrilled to share that 91% of you fully achieved your goals for the day!

We are so grateful for the partnership of everyone who made this high-impact day possible. We’re already working behind the scenes to make next year even better! 🤝

🗓️ Mark your calendars: March 10, 2027!

03/13/2026

Check out the highlights from this year’s Wisconsin Food & Hospitality Expo! ✨

A massive THANK YOU from all of us at the Wisconsin Restaurant Association and Wisconsin Bakers Association - WBA to our incredible vendors for the innovation and our attendees for the unmatched energy. You made the 2026 Expo our best one yet!

We’re already counting down the days until we can do it all again.

See you next year! 👋 Mark your calendars for March 10, 2027!

03/11/2026

03/11/2026

Show floor is open until 3 pm!

Visit us today, March 11th at the Wisconsin Food & Hospitality Expo from 9am-3pm!

03/11/2026

The show floor is OPEN! Same day registration is still available!

03/10/2026

Tomorrow is the BIG day! 🍴✨ The Wisconsin Food & Hospitality Expo is finally here. We’re taking over State Fair Park for one fast-paced day of networking, product testing, and industry inspiration.

From expert sessions on AI and marketing to the hands on demos in the Pastry Studio, you don’t want to miss a single minute.

📍 Where: State Fair Park Exposition Center, West Allis
⏰ When: Tomorrow, March 11 | 9:00 AM – 3:00 PM
🎟️ Register: Still need a pass? Head to wifoodexpo.com to grab yours!

See you there!

Wisconsin’s only fresh food expo event bringing together foodservice AND retail under one roof for product sourcing, networking moments and meeting people.

03/10/2026

The wait is almost over! The Wisconsin Food & Hospitality Expo kicks off TOMORROW, March 11th, at State Fair Park in West Allis. Will we see you here?

If you’re in the restaurant, bakery, or hospitality industry, this is the one-day event you cannot afford to miss. We’re bringing together the best in the industry to help you take your business to the next level!

What’s waiting for you on the show floor:
✅ 125+ Exhibitors: Discover the latest products, equipment, and services.
✅ Live Demos: Check out the Pastry Studio and BevX Live! for trending ideas in bakery and bar sales.
✅ Educational Sessions: "Quick Bite" sessions covering staffing, marketing, and operations.
✅ Bakery Competitions: Watch the pros (and students!) compete in the Ultimate Donut Duel, Mystery Ingredient Challenge, and more.
✅ Something Special from Wisconsin™ Pavilion: Support and source local from our very own state suppliers.

🎟️ Still need to register? Don’t worry—online registration stays open through the day of the Expo! Avoid the lines and secure your spot now.

Register Here: wifoodexpo.com

03/10/2026

There’s still time to register! Head over to wifoodexpo.com

03/09/2026

Whether you run a neighborhood bakery, a fine-dining restaurant, or a high-volume catering operation, the Wisconsin Food & Hospitality Expo is where our industry's heart beats. ❤️ Register today and join us: https://wifoodexpo.com/

03/09/2026

Success in the hospitality industry is built on reliable supply chains and strong relationships. It’s great to see our friends at V. Marchese Inc. getting ready for this year's Wisconsin Food & Hospitality Expo! Be sure to stop by their booth to discuss how they can help support your growth in 2026.

Register today and join us: https://wifoodexpo.com/