Apartment Innovation and Marketing Conference

Apartment Innovation and Marketing Conference Welcome to the AIM page! AIM is the leading venue for apartment industry executives to learn about i (aimconf.com)

Online marketing and communication swept away decades of established practices and made every marketer into a mini-media company. The AIM Conference is dedicated to making your media as useful, effective and easy as possible.

Some photos from the post-session meet and greet with Barbara Corcoran! 🤩As AIM 2026 comes to a close, we want to thank ...
05/07/2026

Some photos from the post-session meet and greet with Barbara Corcoran! 🤩

As AIM 2026 comes to a close, we want to thank every single one of you for making this year so special. Already counting down the days until 2027... Can't wait to see you all there!

A glimpse of the pavilions on Wednesday of AIM 2026.Everything from a charm bar to all of our amazing vendors and the pe...
05/06/2026

A glimpse of the pavilions on Wednesday of AIM 2026.

Everything from a charm bar to all of our amazing vendors and the people that make this event what it is. Thank you all for making AIM 2026 so special!

If you missed this, you really missed it.Barbara Corcoran took the Main Stage for Leasing is a Sport and delivered a mas...
05/06/2026

If you missed this, you really missed it.

Barbara Corcoran took the Main Stage for Leasing is a Sport and delivered a masterclass on what it actually takes to build sales teams that dominate. In conversation with Sebastian Jimenez, she broke down how she spotted talent, coached for performance, and built a billion-dollar real estate brand rooted in competition and accountability.

From unfiltered insights to live audience Q&A (and an exclusive VIP meet & greet 👀), this closing keynote brought the energy—and left everyone rethinking how they lead and sell.

Transparency took center stage.In Transparency Sells, Allison Nesbitt, Jessica Romero, Jay Harris, and Ryan Perez broke ...
05/06/2026

Transparency took center stage.

In Transparency Sells, Allison Nesbitt, Jessica Romero, Jay Harris, and Ryan Perez broke down how all-in pricing is becoming a powerful differentiator—helping marketers build trust, improve the renter experience, and stand out as fee transparency laws continue to expand.

The takeaway: clear pricing isn’t just compliance—it’s a competitive advantage.

Big impact doesn’t always require big budgets.In Small Acts, Big Impact, Adalyia Parker and Alicia Holmes explored how t...
05/06/2026

Big impact doesn’t always require big budgets.

In Small Acts, Big Impact, Adalyia Parker and Alicia Holmes explored how thoughtful, micro-service activations can create meaningful resident connections, reduce turnover, and set communities apart in a crowded market.

The takeaway: in a world driven by tech and amenities, it’s often the small, human moments that make the biggest difference.

AI got personal on the Main Stage.In Your Digital Double: A Hands-On Agent-Building Workshop, Kristi Fickert and Justin ...
05/06/2026

AI got personal on the Main Stage.

In Your Digital Double: A Hands-On Agent-Building Workshop, Kristi Fickert and Justin Jones walked through how to build and deploy AI agents that can extend your team, streamline workflows, and elevate day-to-day marketing ex*****on.

The takeaway: your “digital double” isn’t the future—it’s already here, and it’s ready to work.

The future of multifamily runs on data—and this session showed how to actually unlock it.At Unlocking the Data Vault, Re...
05/06/2026

The future of multifamily runs on data—and this session showed how to actually unlock it.

At Unlocking the Data Vault, Remen Okoruwa, Zachary Menzer, Mike Wolber, and Daniel Paulino shared real-world strategies for breaking down data silos, activating property data, and building the foundation needed to power AI across operations, resident experience, and performance.

The message was clear: AI is only as powerful as the data behind it—and the time to get your data house in order is now.

Multifamily marketing went far beyond leases on the Main Stage.In From Leases to Capital and Contracts, Tina Mortera, Al...
05/06/2026

Multifamily marketing went far beyond leases on the Main Stage.

In From Leases to Capital and Contracts, Tina Mortera, Alexis Vance, Liz Tennican, and Sarah Greenough unpacked how today’s marketers are influencing investor relationships, JV equity, and third-party management decisions—proving their role is more strategic (and more essential) than ever.

The takeaway: marketing isn’t just filling units—it’s shaping the future of the business.

Last day, but no slowing down.Breakfast roundtables brought the conversations closer—real talk, shared challenges, and i...
05/06/2026

Last day, but no slowing down.

Breakfast roundtables brought the conversations closer—real talk, shared challenges, and ideas you can actually take back with you. The kind of moments that make the whole week worth it.

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21500 Pacific Coast Highway
Huntington Beach, CA
92648

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+17472260249

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