06/01/2026
There are a lot of talented young HVAC technicians who know exactly what their customer needs — but sometimes hesitate to communicate the solution because they don’t want to come across as a pushy salesperson.
In this clip, Cody Novini shares an important perspective on the balance between serving the customer honestly while also having the confidence to recommend the right solution.
Strong communication and professionalism are just as important as technical skill in today’s HVAC industry.
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