09/10/2026
There’s a reason copying an existing idea can cost less than developing one from scratch.
The creative risk has already been taken.
Someone already imagined it, figured out whether it could work, sourced it, engineered it, installed it and refined it.
Original work requires time, experimentation and occasionally getting something wrong before getting it right.
We’re going to keep doing that work.
Because we’d rather create what comes next than compete over who can reproduce what already exists.
- Rodd