Eye of the Storm Cheer Competition & Team Show Off

09/07/2026

BRING YOUR BUSINESS INTO THE STORM.

Meet athletes, coaches and families from across East Texas through an indoor presence in the curated EOTS Vendor Marketplace.

⚡ Marketplace Vendor — $175
⚡ Featured Vendor — $275

Vendor spaces include credentials, marketplace recognition and an opportunity to sell approved products or services onsite. Featured Vendors receive priority indoor placement and an individual pre-event social feature.

📅 November 1, 2026
📍 Athens High School
🔗 Request your vendor packet: https://www.eyeofthestormcheercomp.com/vendors-sponsors?utm_source=facebook&utm_medium=organic_social&utm_campaign=eots_2026_partners&utm_content=vendor_marketplace

Application and approval are required. Payment is requested only after approval.

09/04/2026

PUT YOUR BRAND IN THE MIDDLE OF THE STORM. ⚡

Eye of the Storm brings athletes, coaches and cheer families from across East Texas together in Athens on November 1.

Choose the partnership level that fits your business:

⚡ Black
⚡ Silver
⚡ Diamond
⚡ Power

Every level includes event-program visibility, live event mentions and placement on the EOTS website, with expanded visibility at higher levels.

📅 November 1, 2026
📍 Athens High School
🔗 Explore sponsorship opportunities: https://www.eyeofthestormcheercomp.com/vendors-sponsors?utm_source=facebook&utm_medium=organic_social&utm_campaign=eots_2026_partners&utm_content=sponsorship_overview

09/02/2026

HOW WILL YOU TAKE THE FLOOR?

01 — Individual competitors complete jump, tumble, cheer and dance in one combined event.
02 — Youth League teams compete in an electric early-season atmosphere.
03 — All-Star teams debut their routines in a high-energy show-off.
04 — Texas Varsity programs perform their UIL routines with FREE entry.

One stage. Every way to shine.

📅 November 1, 2026
📍 Athens High School
🔗 Choose your path: https://www.eyeofthestormcheercomp.com/?utm_source=facebook&utm_medium=organic_social&utm_campaign=eots_2026_registration&utm_content=four_ways

09/02/2026

THE ROAD TO NOVEMBER 1 STARTS NOW. ⛈️

One stage. Every way to shine.

Eye of the Storm is bringing athletes, coaches and cheer families together at Athens High School for an electric early-season competition and team show-off.

Choose your path:
⚡ Individual competitors — Kindergarten through 12th grade
⚡ Youth League team competition
⚡ All-Star team show-off
⚡ Texas Varsity UIL exhibition — FREE entry

📍 Athens High School
📅 Sunday, November 1, 2026
🔗 Register: https://www.eyeofthestormcheercomp.com/?utm_source=facebook&utm_medium=organic_social&utm_campaign=eots_2026_registration&utm_content=launch

Tag a coach, cheer parent or program that belongs on this stage.

08/23/2026

$55. • November 1 • Athens High School

08/20/2026

Getting ready for UIL competition season?

TEXAS VARSITY CHEER TEAMS — THIS ONE’S FOR YOU. ⚡

Here’s another opportunity to get your routine on the floor before it counts.

Eye of the Storm is opening a FREE Varsity Cheer Exhibition on November 1 at Athens High School.

Bring your competition routine. Feel the pressure of a live event environment. Perform in front of judges. Then walk away with feedback your team can take straight back to practice.

⚡ FREE Varsity Exhibition
⚡ Judges’ feedback provided to every team
⚡ November 1, 2026
⚡ Athens High School — Athens, Texas

No entry fee. Just another chance to take the floor, get valuable feedback, and keep building toward competition season.

YOUR TEAM. YOUR SEASON.

Register your team at http://eyeofthestormcheercomp.com

Know a Texas varsity cheer coach who needs to see this? Tag them or send this post their way.

08/13/2026

Community is at the heart of the storm! ⚡️ A huge shoutout to our incredible sponsors like Cedar Creek Social for helping us bring the best of East Texas cheer to Athens this November.

We still have a few partnership spots available for local businesses who want to support our athletes. Send us a DM to get involved!

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One of our amazing event Sponsors! Cedar Creek Social

08/08/2026

We’re excited to welcome Dart as the voice behind the mic at Eye of the Storm 2026!

With years of experience working warm-ups at cheer competitions, Dart has had a front-row seat to the energy, dedication, nerves, and excitement that make this sport so special. He’s also emceed multiple showcases and knows exactly what it takes to keep the energy up while teams prepare for their moment on the mat.

Known for his positive energy and natural connection with athletes, coaches, and spectators, Dart is ready to help make November 1st loud, electric, and memorable.

Welcome to the storm, Dart. ⚡

EYE OF THE STORM 2026
November 1, 2026 • Athens, Texas
Where Your Cheer Season Begins

08/05/2026

One of our amazing event Sponsors! Cedar Creek Social

08/03/2026

This is your stage 🤩

This November, Eye of the Storm is proud to call the Athens High School Competition Gym home.

Opened in 2018, this state-of-the-art facility seats over 2,700 spectators, giving every athlete the opportunity to perform in a true championship atmosphere.

The gym was also voted Texas' Best High School Gym in a statewide 64-team fan bracket hosted by Texas High School Girls Basketball, earning recognition from fans across the state for its incredible design and game-day experience.

From the moment teams step onto the floor, they'll compete in one of the most impressive high school athletic venues in Texas.
We can't wait to welcome athletes, coaches, families, and fans from across East Texas for an unforgettable day of competition.
📅 November 1, 2026
📍 Athens High School
Athens, Texas
Where Your Cheer Season Begins. ⚡