Crraft Of Art is an initiative focused on reintroducing monuments to the people, especially the younger generation. It addresses creatively, a worrying disconnect and receding interest among the general public and youth towards our monuments and heritage. For the past 11 years, in 22 Music Festivals, concentrating efforts in Gujarat primarily to build and reinforce the impact potential of the init
iative, Crraft of Art has taken the monuments to people, so to speak, through a rich blend of quality thematic music and display of the monument's innate craftsmanship, beauty and splendour. The special effort is in unearthing the monument's hidden art, history and glory, presenting it to people in a form that makes it richer in content and appeal and blending it with music that makes the message special and relevant.
