NEB Sports aims at developing sports in India, along with promoting healthy lifestyle amongst the urban population. The flagship events are City Marathons across Bangalore, Mumbai, Delhi, Kolkata, Hyderabad, Thirupathi, and Vizag. In addition to the City Runs, there are 10K Challenge and Ultra Stadium Runs. These events cater to different type of runners - Ultra Stadium Run, Half Marathon and Mara
thon for seasoned runners, Timed 10k for Aspiring Marathoners and 5k for Beginners. All our races are inclusive of participants with special needs. Every event has partnerships with local NGOs providing a platform for them to get visibility and help raise funds. NEB strongly advocates environment friendly practices with minimal usage of plastic and paper in its events. NEB Sports also organises events for Track & Field and Badminton. Our initiatives aim at identifying sportspersons from small towns and rural areas across India and nurture them through professional coaching. NEB Sports is proud to organise NIDJAM β a national inter-district meet for Under-16 and Under-14 junior athletes. It is an exercise to identify talent and promote Junior Track & Field Athletes to produce Indian Gold Medal Winners by 2024.