NRF 2026: Retail’s Big Show Europe

NRF 2026: Retail’s Big Show Europe Retail’s most important event in Europe takes place in Paris from 15 – 17 September 2026.

100 days from now, Europe’s retail community gathers in Paris for NRF 2026: Retail’s Big Show Europe.🎟️ Secure your pass...
05/06/2026

100 days from now, Europe’s retail community gathers in Paris for NRF 2026: Retail’s Big Show Europe.

🎟️ Secure your pass now 👇

https://account.nrf.com/eventRegistration/bigshow-europe

🔥 Retailers can claim their FREE Expo Pass.

🔥 All-Access Pass Early Rate: €249 excl. VAT until June 21 included (regular rate: €649 excl. VAT).

As Europe’s premier retail gathering, NRF 2026: Retail’s Big Show Europe brings together the people shaping the future of retail through visionary keynotes, breakthrough technologies, high-value networking and actionable business insights.

📍 Paris Expo Porte de Versailles

📅 September 15–17, 2026

See you in Paris in 100 days. 🇫🇷

Are you really going to miss where retail’s future is being decided? 👀This September, the industry’s biggest brands, fas...
03/06/2026

Are you really going to miss where retail’s future is being decided? 👀

This September, the industry’s biggest brands, fastest-growing retailers and most influential leaders will be in Paris for NRF 2026: Retail’s Big Show Europe.

And our team is ready to welcome you to The Next Now. 🚀

AI. Customer experience. Unified commerce. Store transformation. Emerging retail models.

The companies moving fastest are already preparing for September.

And now, the Early All-Access Pass for retailers is officially available:

🎟️ €249 excl. VAT instead of €649

⏳ Available until June 21 included only

📍 Paris Expo Porte de Versailles

📅 September 15–17, 2026

Retailers: your Expo Pass is FREE.

Will you be in the room… or watching it happen from the outside?

Secure your pass now 👉 https://account.nrf.com/eventRegistration/bigshow-europe

Comexposium

Retailers, your access to Europe’s leading retail event is on us. 👀Your FREE Expo Pass for NRF 2026: Retail’s Big Show E...
02/06/2026

Retailers, your access to Europe’s leading retail event is on us. 👀

Your FREE Expo Pass for NRF 2026: Retail’s Big Show Europe is now available.

Join 12,000+ retail professionals from 63 countries and explore:

→ 525 exhibitors

→ The latest retail innovations & technologies

→ Inspiring talks and live demos

→ The future of customer experience, AI, stores & commerce

And if you want the full NRF Europe experience, the Early All-Access Pass is now available for retailers:

🎟️ €249 excl. VAT until June 21 (Instead of €649)

📍 Paris Expo Porte de Versailles

📅 September 15–17, 2026

If you’re a retailer, your Expo Pass is free.

Now’s the time to secure it 👇

https://account.nrf.com/eventRegistration/bigshow-europe

German retail leaders are taking the stage at NRF 2026: Retail’s Big Show Europe 🇩🇪How do you transform a digital retail...
01/06/2026

German retail leaders are taking the stage at NRF 2026: Retail’s Big Show Europe 🇩🇪

How do you transform a digital retailer into a premium lifestyle brand with international impact?

Andreas Hoerning, CEO of Westwing.de , will share how the company is evolving beyond e-commerce to build a design-led superbrand focused on emotional connection, curation and seamless customer experience across every touchpoint.

From profitable international growth to the role of physical retail in a digital-first model, this keynote will explore what it really takes to build a modern European retail brand.

📍 NRF 2026: Retail’s Big Show Europe
📅 September 15–17, 2026 | Paris Expo Porte de Versailles

Join Europe’s retail leaders this September.

Secure your pass 👇
https://account.nrf.com/eventRegistration/bigshow-europe

It’s official. 🎟️Registration is now open for NRF 2026: Retail’s Big Show Europe.This September, Paris becomes the meeti...
21/05/2026

It’s official. 🎟️
Registration is now open for NRF 2026: Retail’s Big Show Europe.

This September, Paris becomes the meeting point for retail leaders from around the world — bringing together innovation, business, and global perspectives under one roof.

For three days, the industry comes together to share insights, explore what’s next, and build connections that go far beyond the event itself.

Here’s what to expect:
• Connect with decision-makers from across the globe
• Discover the trends shaping retail’s future
• Turn conversations into real opportunities

📍 Paris | September 15–17, 2026
Secure your pass for The Next Now 👇

🔗 https://account.nrf.com/eventRegistration/bigshow-europe

National Retail Federation

As we approach NRF 2026: Retail's Big Show Europe, we are exploring retail in major cities across Europe.Our first stop ...
19/05/2026

As we approach NRF 2026: Retail's Big Show Europe, we are exploring retail in major cities across Europe.

Our first stop was Madrid, which gave us a real snapshot of where retail is heading across Europe. 👀

We explored some of Madrid’s most talked-about retail spaces before continuing the conversation with industry leaders.

From HOFF, where a footwear brand has become a cultural venue, to ZARA Man at Zacaffe, where menswear sits alongside a specialty coffee bar ☕, to Malababa putting Spanish craftsmanship at the centre of the experience, and LOEWE proving that 180 years later, heritage can still feel incredibly current…

One signal kept coming back ➡️ Retail is not about transactions. It's about the customer experience.

This is exactly the type of discussion driving The Next Now Roadshow across Europe before arriving in Paris this September for 2026: Retail’s Big Show Europe.

📍 London is the next stop on May 20.
👉 Are you coming? https://nrfbigshoweurope.pulse.ly/aqvqfsaxrt

With The Retail Podcast 🎙️

Across Europe, conversations about NRF 2026: Retail’s Big Show Europe are happening. 🌍And it's happening on the ground i...
07/05/2026

Across Europe, conversations about NRF 2026: Retail’s Big Show Europe are happening. 🌍
And it's happening on the ground in your area.

With The Next Now Roadshow, NRF 2026: Retail’s Big Show Europe is bringing together industry leaders, brands and decision-makers across key European cities.

Each stop is designed as a high-value, in-person touchpoint: Focused conversations, real insights, and meaningful connections 🤝

→ how AI is reshaping customer relationships
→ how brands are building relevance through community
→ how new business models are emerging across Europe
→ how retail is adapting to constant acceleration

The roadshow started last week in Madrid, and we’ll be sharing more behind the scenes very soon 🎥

Next stops: London, Milan, Amsterdam, Paris.

👉 Want to be part of it?
Join us in one of the cities: https://www.nrfbigshoweurope.com/en/industry-trends/roadshow-2026

Limited seats.

🚨 Exclusive release: The future of retail in Europe, decoded.Today, NRF 2026: Retail’s Big Show Europe unveils its lates...
05/05/2026

🚨 Exclusive release: The future of retail in Europe, decoded.

Today, NRF 2026: Retail’s Big Show Europe unveils its latest white paper: “The AI Imperative in European Retail.”

A clear message: AI is no longer a trend. It’s becoming the backbone of the industry.

This report brings together key insights shaping retail across Europe — based on what’s already happening on the ground.

📊 What you’ll uncover:
→ Why AI is rapidly becoming a core driver of performance
→ Where it delivers the most value: customer experience, marketing, operations
→ The real barriers slowing adoption — and how leaders are addressing them
→ Why Europe is building a more structured, long-term approach to AI

Beyond the insights, this white paper identifies 5 key pillars that will define the next decade of retail in Europe.

This is where it starts.

These are the conversations we’ll take further in Paris this September — turning insights into action.

📍 Paris | September 15–17, 2026

Download the full white paper 👇

https://www.nrfbigshoweurope.com/en/industry-trends/retail-trends-reports-2026

Laura Fernández Plaza has just been appointed CEO of AWWG.And she'll take the stage at NRF 2026: Retail's Big Show Europ...
28/04/2026

Laura Fernández Plaza has just been appointed CEO of AWWG.
And she'll take the stage at NRF 2026: Retail's Big Show Europe.

At the helm of brands like Pepe Jeans London, Hackett London and Façonnable, Laura steps into this role at a pivotal moment for the fashion industry — where speed, clarity, and strategic focus are more critical than ever.

Her keynote, “The CEO Perspective on ‘The Next Now,‘” will explore:
• The decisions that cannot wait
• The immediate priorities leaders must tackle
• The strategic bets shaping the future of retail

Seeing Laura Fernández Plaza on stage is a rare opportunity to hear from a leader actively defining what comes next for fashion retail in Europe and beyond.

📍 Paris | September 15–17, 2026

👉 Want early access to visitor registration? Get notified as soon as it opens: https://dweb.typeform.com/to/YWsgPAfc

Stay tuned for more speaker announcements.

23/04/2026

Alexa von Bismarck shares a sharp perspective on brand partnerships and retail growth. 📈

In this interview recorded at Retail's Big Show in NYC 🇺🇸, Alexa explores how brands and retailers can build stronger, more impactful collaborations — from strategic partnerships to activation on a global scale.

These insights also reflect the vision brought by Adyen within the Advisory Board of NRF 2026: Retail’s Big Show Europe, represented by Ines Visinet, Head of Brand Partnership & Activation.

At the intersection of payments, brands, and retail innovation, Adyen contributes to shaping conversations that matter for the future of the industry.

From partnerships to performance, this perspective highlights a retail ecosystem that is more connected, more collaborative, and built for scale.

This is how The Next Now takes shape in Paris. ✨

The conversation continues. 🤝

➡️ Want early access to visitor registration? Get notified as soon as it opens: https://dweb.typeform.com/to/YWsgPAfc

📍 Paris | 15–17 September 2026

Adresse

Paris Expo Porte De Versailles
Paris
75015

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