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Functional Fitness Competitions!

23/05/2026

This week at .app :
— new live scoring visuals for CrossFit Semi Finals at
— in-app competition registrations officially rolling out
— and our new HYROX & hybrid-focused event builder is now live

The world of competitive fitness is becoming more connected, more immersive and easier to follow than ever before.

And we’re building the infrastructure behind it.

Comment “HYBRID” if you want to see the new event builder in action.

20/05/2026

The brands winning fitness today aren’t just building gyms anymore.

They’re building worlds people want to belong to.

Fitstop understood that early.
And with CIRCLE21 powering the competition experience behind it, they scaled that feeling onto a global stage.

This is the future of fitness brands.

Is your organisation or event scaling globalling?
DM us "GLOBAL" and let's build it together.

12/05/2026

Vuoi portare la tua competizione al livello successivo?
Scrivici in DM per prenotare una demo in italiano.

11/05/2026

Club owners — there’s a lot to learn from this.

Swipe through and tell us 👇
What makes people stay loyal to a fitness brand?

09/05/2026

Tagoror Games vuelve por quinta vez. Y este año, decidieron digitalizar completamente el evento con .app

Desde importar los resultados del chip timing en segundos durante el workout de run-swim-run, hasta el nuevo Dog Race Overlay acercando a los espectadores a la acción más que nunca — cada detalle fue diseñado para elevar la experiencia tanto de los atletas como del público. Y ni un solo evento se retrasó.

Muchísimo respeto para todo el equipo de Tagoror Games por el trabajo que hicieron detrás de cámaras para lograr esto. Y sinceramente… esto es solo el comienzo.

El próximo año ya apunta a ser aún más grande. 🚀

Gracias a Edu por representarnos en el terreno.

08/05/2026

Competition judges are the unsung heroes of this sport.

Early mornings.
Long days on the floor.
Thousands of reps watched.
Hundreds of decisions made in real time.

For years, judges were only responsible for the athlete in front of them.
But with live scoring, that changed.
Every rep they approve now helps power the entire competition floor.

Athletes. Coaches. Spectators. Everyone is following the decisions they make in real time.
That’s a big responsibility.

So firstly — thank you to every judge who travels from far and wide to give their time, energy and focus to this community. ❤️

And to the judges who have used CIRCLE21 live scoring — we’d genuinely love to hear from you.

What did the experience feel like?
What did you enjoy?
What felt different compared to traditional judging?
Drop your thoughts below 👇

08/05/2026

One thing we still hear sometimes is:
“Wouldn’t live scoring distract the judges?”

But honestly… most judges find it easier.

Instead of constantly looking down at paper scorecards, searching for the athlete’s place in the workout, crossing movements out and manually tracking reps…

they press a button.

The phone vibrates instantly to confirm the score was registered.
The next movement appears automatically.
And their focus stays where it should be:
on the athlete.

Once judges experience a properly built live scoring system, most don’t want to go back to paper. IIM

08/05/2026

JUDGES POWER THE LEADERBOARD
WHILST THE ATHLETE IS ON THE FLOOR

Athletes compete.
Judges score.
Spectators follow every movement in real time.

This is what connected competition looks like.

08/05/2026

The best competitions feel alive.

You can feel it before the first heat even starts.

The energy.
The movement.
The crowd watching every rep.
Athletes chasing seconds.
Judges making decisions in real time.
Leaderboards constantly changing.

For years, competitive fitness has grown incredibly fast.
But behind the scenes, much of the experience still felt disconnected.

We’re trying to change that.

CIRCLE21 exists to help competitions become more connected —
for athletes,
for spectators,
for organizers,
and for the future of the sport itself.

Because the best events don’t just run well.

They make people feel something.

27/04/2026

We’re opening the doors with a new series—introducing the faces of Circle21 across the world.

First up: Taylor Stead 🇦🇺

From judging at in Brisbane…
to experiencing live scoring for the first time…
to now supporting events using .app across Australia.

Now he’s part of building what comes next.

This is just the beginning.

—

If you’re running events or building a gym experience in Australia…
you’ll want to be paying attention.

📩 [email protected]

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