Impact Sustainability Travel & Tourism

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Impact Sustainability Travel & Tourism

A collaborative international dialogue on sustainable innovation in the travel & tourism industries.

Save your spot for our 10th anniversary Summit, happening January 24 - 27, 2027 in beautiful Victoria, BC!

09/02/2026

By IMPACT tradition, we close out our conference with 'Unite. Commit. Act.' and make a personal vow towards an action that we are committing to moving forward.

We were blown away with the commitments made by our 2026 delegates. It's refreshing and moving to see the enthusiasm and motivation to collaborate, take action, and move the needle forward on shaping regenerative, responsible tourism - and in so many different areas of industry.

Here are just some of our 2026 commitments. Have you been true to yours?

08/31/2026

There are few Canadian travel and tourism delegates that haven't been moved by Walt Judas' career in some form.

Having spent over three decades in this industry, Walt retired from the Industry of British Columbia having built a sagacious legacy. He still speaks on tourism with the enthusiasm of someone who has never lost sight of what drew him to it.

"[My wife] says to me all the time, 'you've had an epic career. And she jokingly calls it 'Walt's Epic Life' [...], partly because of the roles I occupied, the type of work I was doing, and the people I interacted with."

Read "Walt's Epic Life" - our sit-down with Walt in our latest edition of the IMPACT Magazine, where we discuss the biggest shifts in the last three decades, commodifying tourism, and what sustainability means to him. https://hubs.li/Q04tdC8P0 🔗

Story created in collaboration with Landsby and Jack Pine Publishing.

08/27/2026

Dr. Altaf Sovani carries with him over 25 years of experience in hospitality education, academic leadership, and consulting. Widely respected as a trusted advisor in tourism and hospitality, he leads a boutique consulting firm specializing in our industries.

Previously, Dr. Sovani served as Academic Chair of the School of Hospitality & Tourism Management at Algonquin College and as Chair of Heads of Hospitality and Tourism Ontario. Throughout his career, he has been dedicated to advancing hospitality education, developing future industry leaders, and strengthening partnerships between academia and industry.

Not a stranger to the IMPACT stage, we can't wait to welcome Dr. Sovani back and listen to him speak.

Save your spot - early bird tickets available now:
📆 Jan 24 - 27, 2027
📍Victoria, BC, Canada
🎫 https://hubs.li/Q04tdQdX0

08/25/2026

🎉 SPEAKER ANNOUNCEMENT 🎉

As the Senior Vice President of Strategy and Community Engagement at Tourism Calgary, Shae Bird is driving the city’s ambitious vision to double its visitor economy from $3 billion to $6 billion by 2035.

Deeply committed to actionable reconciliation, Shae also leads Tourism Calgary’s impactful initiatives in this space. Under his leadership, the organization established a Wisdom Advisory Circle, launched a comprehensive Reconciliation Action Plan, and stands as the largest non-government funder of Indigenous tourism in Canada.

Shae is a walking example of how inclusivity and economic advancement can go hand in hand, and we are excited to learn from how he balances and drives both.

Save your spot - early bird tickets available now:
📆 Jan 24 - 27, 2027
📍Victoria, BC, Canada
🎫 https://hubs.li/Q04rBfCf0

08/19/2026

Our theme for IMPACT's 10th year is: "A Decade of IMPACT: From Vision to Practice".

For ten years, IMPACT has been building the vision for what tourism could be: regenerative, collaborative, community-led. This year, the theme turns a corner, and it's no longer about whether change is possible. It's about how we actually do it.

🌎 A growing network of regional chapters.

🫂 A community that continuously shows up.

🌱 Destinations around the globe proving that different models DO work.

Discover all of the above, and celebrate the wins from the last decade of IMPACT while connecting with the minds that champion sustainable tourism. Join us, January 24th - 27th for our milestone tenth iteration!

📍Victoria, BC, Canada
🎫 https://hubs.li/Q04tdvDQ0

08/17/2026

🏨📢 Our roster of 10th Anniversary IMPACT hotel partners is now live on our website!

Head to the ‘Hotel & Travel’ section of our website to browse these great accommodation deals, and don’t wait! IMPACT blocks tend to fill quickly. ⏳

Thank you to our partners:
Fairmont Empress
Huntingdon Hotel and Suites
Victoria Marriott Inner Harbour
Chateau Victoria Hotel & Suites
The Parkside Hotel & Spa
Inn at Laurel Point
Delta Hotels by Marriott Victoria Ocean Pointe Resort
Hotel Grand Pacific
Magnolia Hotel & Spa, Victoria

08/12/2026

🎉 SPEAKER ANNOUNCEMENT 🎉

As a long-time resident of Banff National Park, Stuart Back is the Chief Operating Officer for the Pursuit Banff Jasper Collection - a role that combines his diverse operational experience with strong business leadership, as well as his love for travel and mountain adventure.

Under his leadership, Pursuit has made the Promise to Place foundational to its operations, which puts Respect, Stewardship, and Community of indigenous tourism and community engagement at the forefront of its responsible tourism practices.

We're keen on hearing more about this program, and learning from Stuart's career experiences!

Save your spot - early bird tickets available now:
📆 Jan 24 - 27, 2027
📍Victoria, BC, Canada
🎫 https://hubs.li/Q04rBjm-0

08/11/2026

🎉 SPEAKER ANNOUNCEMENT 🎉

Returning to IMPACT for her second year in a row, Elizabeth Brown, a prominent leader in the international airport industry, has been the CEO of the Victoria Airport Authority since 2023 following over 20 years in airport management, aviation strategy, and commercial development.

She has worn many hats, with her expertise spanning operations, air service development, marketing, communications, human resources, and organizational leadership.

We're eager to have Elizabeth back on the IMPACT stage!

Save your spot - early bird tickets available now:
📆 Jan 24 - 27, 2027
📍Victoria, BC, Canada
🎫 www.impactnational.com

08/05/2026

Regenerative travel goes beyond sustainability. It aims to restore and enhance the well-being of both a destination and its communities. 🌱

It seeks to leave them in a better state than before, emphasizing the interconnectedness of environmental, social, and economic factors.

Lastly, it’s about questioning, listening and committing to a continually evolving process.

Join our conversation at this year’s 10th IMPACT Summit, where we explore timely topics that will assist you in your sustainable tourism journey. 🐳

Save your spot - early bird tickets available now:
📆 Jan 24 - 27, 2027
📍Victoria, BC, Canada
🎫 https://hubs.li/Q04rzNYc0

08/04/2026

Tourism is built on familiar language: destinations, experiences, hidden gems, visitors, growth. 📖

These words appear frequently in our strategies, marketing campaigns, and industry conversations, shaping the way we talk about travel in our day-to-day. However, we rarely stop to consider what they imply about our relationship to the places we visit, or to the people who call those places home.

Izabela Jaroszynski's exploration piece "The Words We Travel By" is featured in our latest edition of the IMPACT Magazine, interviewing Michelle Holliday and JoAnna Haugen to note ways in which the language of regenerative travel steers relationships and communities. If you're a travel and tourism policymaker, marketer, journalist, or simply fascinated by the subtle signals conveyed by words, read Izabela's article at https://magazine.impactnational.ca/volume-2/index.html. 🔗

Story created in collaboration with Landsby and Jack Pine Publishing.

Address

6th Floor, 765 Broughton Street
Victoria, BC
V8W1E2

Website

http://www.impactnational.ca/, https://site.pheedloop.com/event/impact2027/home/

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