The Company You Keep

The Company You Keep The Company You Keep design brands that form and inform the way we live.

Brand Identity & Typography for The Bonobo By Raes
24/07/2026

Brand Identity & Typography for The Bonobo By Raes

Exhibition material for Michael Ciavarella at Helgoland by Deven Marriner, 10 April–16 May 2026
21/07/2026

Exhibition material for Michael Ciavarella at Helgoland by Deven Marriner, 10 April–16 May 2026

Applied Semiotics Vol. 2: Portraiture. Publication.A study of portraiture through culture, design, chronology and geogra...
14/07/2026

Applied Semiotics Vol. 2: Portraiture. Publication.

A study of portraiture through culture, design, chronology and geography.

Applied Semiotics Vol. 2: Portraiture, a new publication and exhibition presented as part of Melbourne Design Week 2026. From formal painting to emoji, the portrait remains one of design’s most potent codes. In a time where likeness can be monetised, replicated and entirely fabricated, portraiture becomes both mirror and marketplace.

This exhibition and publication launch marks the second chapter of an ongoing research project by The Company You Keep, examining the mutability of visual language and cultural norms. Portraiture investigates how portraits are constructed, distorted and circulated. Spanning photography, sculpture, digital art and print, the exhibition examines the portrait as a shifting interface between identity, technology and society.

Memoir for Iain ‘Huey’ HewitsonLaunching tonight at our collaborative event with at .carlton for
23/03/2026

Memoir for Iain ‘Huey’ Hewitson

Launching tonight at our collaborative event with at .carlton for

Collective Attention: What Brands Can Learn From the Performing ArtsAn intimate panel conversation produced and hosted b...
27/02/2026

Collective Attention: What Brands Can Learn From the Performing Arts

An intimate panel conversation produced and hosted by The Company You Keep, exploring creative practice across dance, film, music and gaming.

FEATURED PANELISTS

Emily Sexton
Director of Curatorial, Programming and Education, ACMI


Domini Marshall
Writer and Film Director
Director of Brand & Communications, The Equality Institute


Justin Ridler
Leading Australian Image-Maker


HOST & MODERATOR
Tashi van der Waerden
Strategy Director, The Company You Keep
Board Observer, Melbourne Chamber Orchestra

The performing arts trade in shared experiences, evoking awe, discomfort, joy and curiosity. At their best, they hold undivided attention. From dance ensembles to live music acts, performers learn to read their audiences deeply and build a world around them. This panel explores what brands can learn from their craft, from seeing audiences as active participants to sustaining a clear directorial vision. Together, these principles offer brands a framework for deeper emotional and cultural fluency.l

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