03/14/2025
During NOW - Nordic Opportunity Week, Kjetil Omberg from the Norwegian Film Institute and NOW producer Dave Spilde had the opportunity to meet with audience-ologist legend Kevin Goetz. As the founder of Screen Engine/ASI and Enginworks™, Kevin leads the world’s most advanced and respected audience testing company. His work helps film and television creatives ensure that their vision resonates as intended with audiences worldwide. Find out more about this fascinating field through his book, Audience-ology or his podcast, Don’t Kill The Messenger.
Great catching up with Kjetil Omberg and Dave Splide, who toured Screen Engine’s engineworks™ facility recently! After speaking at NOW - Nordic Opportunity Week last year, it was a pleasure to continue the conversation about audience insights and international filmmaking. With Kjetil’s leadership at the Norwegian Film Institute and Dave’s work at both NOW and Trollbound Entertainment, their impact on Scandinavian and global cinema is undeniable. 🎬🇳🇴