Aam Creative

Aam Creative It’s Just the Beginning.
⚡️June 2021.

15/09/2026

Atrangi 🌶️ Flipping the script on Indian condiments.

A family recipe, reimagined for the modern British kitchen, with a brand as bold, colourful and slightly atrangi as the flavours inside.

Strategy · Identity · Packaging · Website · Copy · Illustration

A chutney today. A marinade tomorrow. A curry paste next.Atrangi needed a packaging system that could grow without start...
11/09/2026

A chutney today. A marinade tomorrow. A curry paste next.

Atrangi needed a packaging system that could grow without starting from scratch every time.

So we built a flexible visual language around bold colour, oversized typography and functional badges, making flavour the hero while keeping the range unmistakably part of the same family.

That meant new products could slot in naturally, whether they were sitting on a farmers’ market table or a supermarket shelf.

Strategy · Identity · Packaging · Website · Copy · Illustration

A few snippets from August 🥭🥭A little look at what we’ve been up to this month.More on the way soon! Stay tuned 👀 ...
03/09/2026

A few snippets from August 🥭🥭

A little look at what we’ve been up to this month.

More on the way soon! Stay tuned 👀

31/08/2026

COME WITH US TO LONDON >>>

A few days in London, filled with client meetings, event planning, team catch-ups and a lot of moving around.

From spending time with the team at to planning an upcoming experience at .ldn with , every day looked a little different.

The best part of being a creative agency is getting to work across different spaces, with different people, on projects that take us places.

Here’s a little glimpse into what our week looked like. 🤍

Stay tuned for what’s next.

From building a brand from the ground up to creating campaigns that actually connect with the people you’re trying to re...
26/08/2026

From building a brand from the ground up to creating campaigns that actually connect with the people you’re trying to reach, there’s more than one way to work with Aam.

We offer everything from branding, packaging and design to content production, cultural consulting, influencer campaigns and brand partnerships, bringing strategy, creativity and cultural insight together to help brands make an impact.

Whether you’re looking to define your visual identity, understand your audience, create content that moves, or build meaningful connections within multicultural communities, we’re here to help bring it to life.

What are you waiting for? Start a project with us at www.aamcreative.co

20/08/2026

From getting laid off in the corporate world to opening a viral Pakistani restaurant in Manhattan >>>

On this episode of The Squeeze, we sat down with Zeeshan Bakhrani, founder of Nishaan | Pakistani Fusion | Pakistani Chopped Cheese , to talk about taking the leap from corporate America to the food world, putting Pakistani cuisine on the NYC map, and what it means to build something that leaves a mark.

Get the juice on his journey, the unexpected opportunity that changed everything, and why he believes it’s on all of us to make Pakistani food rise 🇵🇰 ‼️

This is a very specific, productive day in my life as a Creative Director at Aam. Most days are not this day. I also sus...
17/08/2026

This is a very specific, productive day in my life as a Creative Director at Aam. Most days are not this day. I also suspected for the longest time that I’m more efficient in every time zone except IST, and that manifested itself so hard into the universe that I now work out of CT.

12/08/2026

WEBSITE DESIGN & DEVELOPMENT

Coffee isn’t just poured. It’s poured with intention.

For Kiskadee Coffee , the website was designed to carry the warmth, vibrancy, and cultural richness of Guyana into a digital experience.

Our goal was to create a digital home that feels as welcoming as the café itself, while giving the brand space to tell its story, showcase its coffee, and build a strong connection with a growing community.

From the visual language and storytelling to the structure, user experience, and responsive design, every element was created to translate Kiskadee’s identity into a cohesive online experience.

Team:
Website Design & Development: Junaid Deep
Creative Direction: Drashty Sheth

Reach out to us at [email protected] for all website and digital enquiries 📧

05/08/2026

So how did Edy Massih take a Polish Deli and transform it into a space that felt like walking into a vibrant Lebanese home? Our newest episode of the Squeeze introduces Edy Massih, founder of Edy’s Grocer. The Deli boasts the best of Lebanon with a twist, infusing that Middle Eastern hospitality every step of the way. Alongside his delicious creations and curated items from his childhood, he features a variety of products from a slew of diverse founders and countries.

Address

Delhi

Website

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