Outdoor Media Association

Outdoor Media Association The Outdoor Media Association (OMA) is the peak national industry body that represents most of Australia’s Out-of-Home (OOH) media display companies

MOVE measures over 122,800 Transit signs across 12,600 vehicles. From buses and trains to delivery bikes, taxis and tram...
04/03/2026

MOVE measures over 122,800 Transit signs across 12,600 vehicles. From buses and trains to delivery bikes, taxis and trams, MOVE captures audiences wherever they are, all over Australia.

It measures Transit signs dynamically, accounting for fleet size, audience visibility by route, viewing angle and real-world behaviour across more than 7,100 routes and 88,000+ stops.

Transit connects brands to the everyday momentum of city and community life. It’s data-backed. And it’s moving fast.

AudienceMeasurement

19/09/2025

Congratulations Carat Australia!

We’re thrilled to announce that Brigid Sullivan, Client Associate at Carat Australia, has won the $250k Out of Home campaign giveaway at @‌MFA EX Sydney!

A huge thank you to everyone who visited the OMA activation to play the claw machine and made this year’s MFA EX Melbourne and Sydney so memorable.

The OOH industry wouldn’t be the same without all of the amazing agencies, contributors and creatives.

Congratulations again to Brigid - we can’t wait to see Carat's campaign come to life!

Sydney, you have a chance to win a $250k Out of Home campaign!Join us at MFA EX Sydney next week and try your hand at ou...
08/09/2025

Sydney, you have a chance to win a $250k Out of Home campaign!

Join us at MFA EX Sydney next week and try your hand at our TWO claw machines for your chance to win. 🕹️

Randwick Racecourse | Thursday 18th Sept | 8.30-3.30pm

There are spot prizes to be scooped up including movie tickets, limited merch & a very special weekend for two at Bannisters. You won’t want to miss it.

Thanks to OMA members oOh!media, JCDecaux, QMS, VMO, Motio who've sponsored these prizes.

T&C’s apply. Visit: https://hubs.ly/Q03HfGVK0

05/09/2025

In a dazzling display of crushed iPhones and glitter, Creative Agency Enigma, brought to life a simple but powerful message to the streets of Sydney: ‘However it dies - recycle your phone.’

The new campaign for phone recycling company, Mobile Muster, transformed bus shelter panels into “Phone Death Installations,” creatively showing the many ways in which phones are broken or lost every single day!

Enigma CCO Simon Lee said, “In a world that’s flooded with flat screen digital experiences, there’s something timelessly engaging about dimensional, mechanical works like these.”

We agree.

Well done, Enigma! This is this week’s Best of Out of Home 🙌

Our claw machine has landed at MFA EX Melbourne! Media agencies are clawing their way to win a $250k Out of Home campaig...
04/09/2025

Our claw machine has landed at MFA EX Melbourne! Media agencies are clawing their way to win a $250k Out of Home campaign giveaway.

See the OMA website for T&C's: https://hubs.ly/Q03GQcs00

federation of Australia EX

01/09/2025

MFA EX Melbourne kicks off this Thursday, September 4th. Join us for a day of collaboration and insight 💡 PLUS your chance to win a $250k Out of Home campaign giveaway!

For T&C’s visit the OMA website: https://hubs.ly/Q03GkdkG0

27/08/2025

Join us at MFA EX for your chance to win. Play the claw machine and catch an entry.

Melbourne | Thursday 4th Sept
Sydney | Thursday 18th Sept

To purchase tickets visit https://hubs.ly/Q03FMkYt0
For T&C’s visit https://hubs.ly/Q03FMkXw0

Want to win an Out of Home campaign valued at $250k? Join us at MFA EX for your chance to enter.Melbourne | Thursday 4th...
25/08/2025

Want to win an Out of Home campaign valued at $250k? Join us at MFA EX for your chance to enter.

Melbourne | Thursday 4th Sept
Sydney | Thursday 18th Sept

For T&C’s visit the OMA website: https://hubs.ly/Q03FbvRc0

Thank you Melbourne for attending yesterdays' conference - Sydney, we’ll see you next Wednesday!Sydney tickets: https://...
22/08/2025

Thank you Melbourne for attending yesterdays' conference - Sydney, we’ll see you next Wednesday!

Sydney tickets: https://hubs.ly/Q03DZg-90

MOVE measures over 95 million journeys everyday with 57 different trip purposes, including chauffering the kids around, ...
20/08/2025

MOVE measures over 95 million journeys everyday with 57 different trip purposes, including chauffering the kids around, daily commutes, shopping trips, recreational activities and more.

Address

504/80 William Street
East Sydney
2011

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