Ladoble

21/04/2026

10/04/2026

He-Man, now in the real world ⚡️
GUT Mexico City and transform a lightning rod into an iconic piece.
Produced by Ladoble, from Brazil.

Agency: Gut Mexico City
CEO & Partner: Camila de Almeida Prado
CCO: Federico Russi
Executive Creative Directors: Guido Donadio, José Mario Muñoz, Sebastián Regiani, Francesco Vicenzi
Creative Directors: Jorge Gómez, Agustín Osman
Copywriter: Sebastián Amaya
Art Director: Hannia Rodríguez
Head of Operations & Growth: Daniel Suastegui
Operations Director: Xiadani Castaños
Head of Business: Lucía Moreno
Group Account Director: Suheyl Alcántara
Lead Business Manager: Karen Alamilla
Business Director: Paulina Vogel
Business Supervisor: Saraí Rubio
Senior Business Manager: Brenda Montero
Chief Strategy Officer: Samantha Hernández
Head of Strategy: Otto Poncelis Cardoso
Strategy Director: Valentina Santiso
Strategist: Mariana Mixcoatl
Head of Strategy & Content: Lucía Mendoza
Digital Strategist: Karen Mercado
Head of Production: Paula Sánchez
Production Director: Gabriela Olmedo

Production Company: Ladoble
CEO: José Arnal
General Manager: Adrian Aspani
Local Production Company: Ufilms
Executive Producer: Andrés Castro
Operations Director: Marcelo Medeiros
Content Directors: K**e Pasten & Vinicius Andrade
Head of Planning & Creative: Carmen Coelho
Production Manager: William Paterlini
Producer: Nathalia Machado
Locations: Alexandre Rocha
Character Creators: Marcio / Murilo / Pedro
3D Post Producer: Manuel Valente
Post-Production Coordinators: Cynthia Fuentes / Luis Staffolani

Client Representatives: Mattel
Elisa Martínez
Sr. Brand & Product Manager: Cristina Gómez Rendón
Associate Manager: María José Molina, Karla Vázques, Aurora Organista, Audrey Navarrete y Mariana Nandayapa

08/04/2026

Behind the scenes of Mercado Libre’s “Échame la culpa” — directed by Esteban Sapir and Agustin Portela , shot in CDMX.

01/04/2026

UEFA Champions League

There are many ways to reach the final.
This is one of them.

A new piece for and crafted by , directed by

31/03/2026

Meli 4/4 — Échale la culpa
Someone always takes the blame.
A new piece for and , starring Miguel Layún & Juanpa Zurita.
Directed by & .

Agency: Gut Mexico
CCO: Federico Russi
CEO Mexico: Camila de Almeida Prado
ECD: Guido Donadio
Creative Director: Agustín Osman
Creative Director: Jorge Gómez
ACD: Alejandra Torres
ACD: Daniela Martínez
Copywriter: Lyss Villegas
Art Director: Valeria Herbas
Regional Director: Sofía Goldin
Regional Group Account Director: Anabella Farías
Account Director: Simón Arce
Account Supervisor: Daniel Romo
CSO: Samantha Hernández
Strategy Director: Valentina Santiso
Strategist: Mariana Mixcoatl
Head of Production: Paula Sánchez
Agency Producer: Francis Peña

Production Company: Ladoble
Directors: Esteban Sapir & Agustín Portela
CEO: José Arnal
General Manager: Adrián Aspani
Head of Production: Kaori Omaris Guillén
Executive Producer: Stephanie Berreta
Executive Production Coordinators: Fernanda Mejía / Catherine Montes de Oca
Line Producer: Joel Rodríguez
1st AD: Lucía Méndez
DOP: Santi Cantillo
Art Director: Connie Martínez
Digital Unit: Leo Medina
Still Photographer: Caro Campobello
Artificial Intelligence: Purga
VFX Post Production: John Castro Macías
Post Production Coordinator: Mauricio Tapia
Music: Papamusic

Client Representatives: Mercado Libre
VP Marketing Operations, Mercado Libre: Andrés Patetta
Branding Director LATAM, Mercado Libre: Iuri Maia
Branding Manager: Nathalie Paez
Branding Specialist, Mercado Libre: David Rayek
Brand ID Director, Mercado Libre: Agustina Cafaro
Marketing Manager: Andrea Bresler

07/02/2026

La Checoneta by Libre 🔥
Finally out. A long-awaited piece alongside Checo Pérez. Proud to have been part of this beautiful project directed by , crafted by

Agency:
CEO: Camila de Almeida Prado
CCO: Federico Russi
ECD: Guido Donadio / Jose Mario Muñoz / Sebastian Regiani
DC: Agustin Orueta
DC: José Cartagena
Copy: Majo López
Art Director: Alejandra Jiménez
Regional Director: Sofía Goldin
Regional Accounts Group Director: Anabella Farias
Accounts Group Director: Simón Arce
Account Supervisor: Daniel Romo
CSO: Samantha Hernández
Strategy Director: Valentina Santiso
Strategist: Mariana Mixcoatl
Head of Production: Paula Sanchez
Agency Producer: Francis Peña
Head of Operations & Growth: Daniel Suastegui
Operations Director: Xiadani Castaños

Production Company: La Doble
Director: Esteban Sapir
CEO: José Arnal
General Manager: Adrián Aspani
Head of Production: Kaori O. Guillén
Executive Producer: Astrid Limones
Photographer: Marcos Hastrup
Animation: Purga
Editor: Fernando Mancini
Post Production Coordinator: Luis Staffoloni
VFX Post Production: Esperancita
Music: Papamusic

Client Representatives - Mercado Libre
EVP & CMO: Sean Summers
VP Marketing Operations Mercado Libre: Andrés Patetta
Branding Director LATAM Mercado Libre: Iuri Maia
Branding Manager: Nathalie Paez
Branding Specialist Mercado Libre: David Rayek
Brand ID Director Mercado Libre: Agustina Cafaro

05/02/2026

New work out now!
Introducing El Huracán, a powerful new piece for La Sole.
Produced by , an AI-driven audiovisual project that captures force, determination and character, translating emotion into movement and image. Directed by

Project: La Sole Huracán

Creative Team: La Sole Team

AI Production Company: Ladoble
Director: Agustín Portela
CEO: José Arnal
General Manager: Adrián Aspani
Executive Producer: Vero Pascual

12/12/2025

Now you’ve got a new -or better yet, a different- ritual for the new year: ✨The Golden Ritual✨ presented by in this new campaign created by and directed by

Client
Marta García – Chief Marketing Officer
Diana Lozada – Regional Brands & Beyond Beer Director
Carlos Rosas – Molson Coors & Regional Brands Manager
Alexandra Sempere – Molson Coors & Regional Brands Senior Executive
Christian Anders – Molson Coors Brand Manager
Edelman
Pablo Ferrari – Executive Creative Director
Ricardo Cruz – Creative Director
Juan Camilo Contreras – Art Creative Supervisor
Antonio Hernández – Copywriter
María Fernanda Silva – Project Manager
Andrea Méndez – Brand VP
Brenda Ricano – PR Supervisor
David Robledo – PR Supervisor
Sergio Sánchez – Chief Strategy Officer, LATAM
Patricio Benavides – Strategy Director
Adriana Rodríguez – Senior Strategist
Ladoble
Director: Juan Cordoni
CEO: José Arnal
General Manager: Adrián Aspani
Head of Production: Kaori Guillén Chávez
Executive Producer: Astrid Limones Chávez
Director of Photography: Guille Vázquez
Still Coordinator: Sabrina González Collado
Production Designer: Andrea Roessner
Line Producer: Joel Rodríguez
Assistant Director: Lucía Méndez
Still Photographer: Cosimo Salvati
Post-Production Coordinators: Mauricio Tapia
Editor: Juan Fontana

09/12/2025

New work for BMW & BBDO, directed by Bel Arana ✨
A project powered by craft, obsession and a dream team that pushed every frame to the next level.

Client: BMW
Agency: BBDO

From LADOBLE
Director: Belén Arana
CEO: José Arnal
General Manager: Adrián Aspani
Head of Production: Kaori Omaris
Executive Producer: Stephanie Berretta
DOP: Kato Aramburu
Still Photography: María Felicitas Ernst
Post-Production: LADOBLE
Post-Producers: Luis Staffolani & Cynthia Fuentes
First AD: Lucía Méndez
Line Producer: Azul Villagrán
Production Designer: Gallardo+Martz
Costume Design: Celina de Colle
Filmmaker: Pampa Aramburu